At Custom Patches London, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website or services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Custom Patches London operates from:
Custom Patches London
21–23 Nutford Pl
London W1H 5YH
United Kingdom
📞 Phone: +44 7746 501247
✉️ Email: [email protected]
For the purposes of data protection law, we are the data controller responsible for your personal data.
2. Information We Collect
We may collect and process the following types of personal data:
- Identity Information: Name, company name (if applicable)
- Contact Information: Email address, phone number, billing and delivery address
- Order Information: Order details, artwork files, payment status
- Technical Information: IP address, browser type, device information
- Usage Information: How you interact with our website
- Communication Data: Emails, enquiries, and support requests
3. How We Collect Your Data
We collect personal data when you:
- Place an order or request a quote
- Contact us via email, phone, or contact form
- Subscribe to updates or communications (if applicable)
- Browse our website (via cookies and analytics tools)
4. How We Use Your Data
We use your personal data to:
- Process and fulfil orders
- Communicate with you about your enquiry or order
- Provide customer support
- Improve our website and services
- Meet legal and regulatory obligations
- Prevent fraud and ensure website security
We will only use your data where we have a lawful basis to do so.
5. Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
- Contract: To fulfil your order or respond to your enquiry
- Legal Obligation: To comply with legal or tax requirements
- Legitimate Interests: To operate and improve our business
- Consent: Where you have explicitly agreed (e.g. marketing communications, where applicable)
6. Sharing Your Data
We do not sell or rent your personal data.
We may share your data with trusted third parties only where necessary, including:
- Payment processors
- Courier and delivery providers
- IT and website service providers
- Professional advisers (e.g. legal or accounting)
All third parties are required to respect the security of your personal data and process it lawfully.
7. International Data Transfers
If any data is transferred outside the UK, we ensure appropriate safeguards are in place to protect your personal information, in accordance with UK GDPR requirements.
8. Data Security
We take appropriate technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, alteration, or disclosure.
9. Data Retention
We retain your personal data only for as long as necessary:
- To fulfil the purposes outlined in this policy
- To meet legal, accounting, or reporting requirements
When data is no longer required, it is securely deleted or anonymised.
10. Your Data Protection Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request erasure of your data
- Object to or restrict processing
- Request data portability
- Withdraw consent at any time (where applicable)
To exercise any of these rights, please contact us using the details above.
11. Cookies
Our website uses cookies to improve user experience and analyse website performance.
You can manage or disable cookies through your browser settings. For more information, please refer to our cookie preferences or contact us directly.
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those external websites.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page and take effect immediately upon publication.
14. Contact & Complaints
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
📞 +44 7746 501247
✉️ [email protected]
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) in the UK.
Last updated: 22 December 2025